Setflow.
Customer story September 2026

Darcy Fitzsimmons Weight-loss coach · United States audience

From 30–50 booked calls a month to 170+.

Two setter shifts. A seven-hour overnight gap. A constant cycle of hiring and training.

Darcy brought in Setflow to run his Instagram DM conversations around the clock. His biggest month reached 170+ booked calls. The offer, funnel, and sales process stayed the same.

See what this could look like for you
Online coachingInstagram DMsClient since March 2026
The full testimonial interview · Recorded September 9, 2026

170+

Booked calls in his biggest month

Previously booking 30–50 calls per month.

24/7

DM conversation coverage

Replaced morning and evening setter shifts, including the overnight response gap.

2 → 0

Human setters to manage

No more hiring, retraining, or reviewing a setter team’s conversations.

01 / What changed

The same business.
A different way to run the inbox.

Darcy helps men over 300 pounds in the US lose weight. His follower funnel was already bringing people into his Instagram DMs. Keeping up with those conversations was the hard part.

Before Setflow

Two shifts. Still a gap.

  • Two setters covering six-hour shifts, morning and evening.
  • About seven hours overnight with no setter available.
  • Burnout and turnover meant more hiring and training.
  • Repeated instructions, mistakes, and conversation reviews took Darcy’s time.

With Setflow

The conversations keep moving.

  • A managed AI setter handles DM conversations 24/7.
  • New followers enter through his existing DM flow.
  • Booked-call notifications arrive in Slack.
  • Setflow handles the setup, management, and ongoing improvements. Darcy doesn’t have to.

“I don’t have to worry about it anymore. I don’t even think about it.”

Darcy Fitzsimmons On getting his time and attention back

02 / How it works

His funnel stayed.
The DM work was handled.

No new offer. No new sales process. Setflow fits into the way Darcy already acquires and closes clients.

  1. 01

    A new follower arrives

    Darcy’s follower funnel brings people to Instagram and starts a conversation in the DMs.

  2. 02

    Setflow takes over

    When the lead replies, the AI handles the conversation and moves suitable prospects toward booking.

  3. 03

    Darcy gets the call

    Booked calls appear in Slack. His existing offer and sales process do the rest.

Built around his inbox. Setflow focuses on potential clients and leaves personal or unrelated conversations alone.

03 / The results

More booked calls.
Less setter management.

Darcy reached 170+ booked calls in his biggest month and freed himself from the daily work of running a setter team.

Darcy’s experience before and with Setflow
What changedBeforeWith Setflow
Booked calls30–50 per month170+ in his biggest month
DM coverageMorning and evening shifts24/7
Setter managementHiring, training, reviewsDarcy sets the direction. Setflow handles the execution, so it runs his way without the day-to-day work.
Offer and funnelExisting coaching businessSame offer and funnel

Call volume varies with lead flow.

04 / Darcy’s verdict

“It’s just automated now.”

At the start, Darcy wondered whether AI would work and sound natural.

Six months later, his summary was simple.

“It’s been awesome, man. Seriously, couldn’t recommend it enough.”

Darcy Fitzsimmons Setflow client since March 2026

Your inbox, next

See what Setflow could
take off your plate.

Walk through your DM process with our team and see whether a managed AI setter fits your business.

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